Booch rainbow

I’m one of those rare photographers that enjoy doing product shots, but actually ENJOY it! I find it quite meditative and relaxing. No background distractions or props, just a product, a lighting setup and my thoughts. I often get lost editing imperfections, as I get to zoom in, I loose the perspective of what is displayed in the screen, things become just colours and lines as I look for erratic dots that escape the pattern. Sometimes I edit in silence, some other times I listen to inspiring conversations from the Rich Roll Podcast.

I was lucky to get the opportunity to shoot some product shots for Booch Organic Kombucha. Not only I support the brand, but also the people behind it! Ever since I met Shannon (Booch founder and aster fermenter) and her team, I fell in love. They’re some of the nicest people I know, and everything they do has good intensions underlining.

Here are the colourful, and all-in perfect shots I created for Booch, intended to be published as advertising on Edible Toronto, and other online platforms and e-stores.

Additional shots

Additional set of casual shots for social media, less edited and produced.

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Terroir Symposium 2019

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Patience is a conquering virtue